Marketing research : (Record no. 39701)

000 -LEADER
fixed length control field 01295cam a2200301 a 4500
001 - CONTROL NUMBER
control field vtls003025568
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200306163146.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s2005 ohua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324201605 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324225091 (pbk. : ISE)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780324225099 (pbk. : ISE)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201204231102
Level of effort used to assign nonsubject heading access points wilmina
Level of effort used to assign subject headings 201102181325
Level of effort used to assign classification VLOAD
Level of effort used to assign subject headings 201102181324
Level of effort used to assign classification VLOAD
Level of effort used to assign subject headings 200902181514
Level of effort used to assign classification mas
-- 200512301931
-- fadilah
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number CHU
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Churchill, Gilbert A.
9 (RLIN) 3126
245 10 - TITLE STATEMENT
Title Marketing research :
Remainder of title methodological foundations /
Statement of responsibility, etc. Gilbert A. Churchill, Dawn Iacobucci.
250 ## - EDITION STATEMENT
Edition statement 9th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Mason, Ohio :
Name of publisher, distributor, etc. Thomson/South-Western,
Date of publication, distribution, etc. c2005.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 697 p. :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note 1. Marketing research, the research process, and problem definition -- 2. Determine research design -- 3. Design data-collection methods and forms -- 4. Sample design for data collection and sample size -- 5. Data analysis and interpretation -- 6. The research report.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
9 (RLIN) 228410
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Iacobucci, Dawn.
9 (RLIN) 20756
920 ## - Programme
Programme SOC : 202593
921 ## - Programme
Programme ADTP : 98004
922 ## - Programme
Programme SABD : 524808, 524809
923 ## - Programme
Programme GENLS : 183616
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 39701
Koha biblioitemnumber 39701
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last checked out Copy number Uniform Resource Identifier Cost, replacement price Koha item type Public note Date last seen
          Taylor's Library-TU Taylor's Library-TU 2009-02-11 85.00 29 5000019649 2016-05-13 1 Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 5 85.00 Main Collection GENLS,GENLS,03,GR  
          Taylor's Library-TU Taylor's Library-TU 2006-08-07   13 5000034893 2013-07-09 1 Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 5   Main Collection SABDx,23003,04,GR 2019-12-05
          Taylor's Library-TU Taylor's Library-TU 2006-08-07   24 5000034827 2013-05-17 1 Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 5   Main Collection SABDx,23002,04,GR 2019-12-05
          Taylor's Library-TU Taylor's Library-TU 2005-12-30   16 5000159131 2011-05-25 1 Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 5   Main Collection SOMAC,37003,04,GR 2019-12-05