Marketing / (Record no. 42832)

000 -LEADER
fixed length control field 02072cam a22004454a 4500
001 - CONTROL NUMBER
control field vtls003029120
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211011154058.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s2006 nyuab b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071116095 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 007282884D (Instructor's Resource CD-ROM)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 00711609D (CD-ROM)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071116087 (pbk. : Int. ed.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072828889 (CD-ROM)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0073080152 (pkg)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072828803 (hbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201207060846
Level of effort used to assign nonsubject heading access points pushpa
Level of effort used to assign subject headings 201203291607
Level of effort used to assign classification izani
Level of effort used to assign subject headings 201202270934
Level of effort used to assign classification izani
Level of effort used to assign subject headings 201102181234
Level of effort used to assign classification VLOAD
-- 200607031251
-- shah_rol
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MAR
245 00 - TITLE STATEMENT
Title Marketing /
Statement of responsibility, etc. Roger A. Kerin ... [et al.]
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, N.Y. :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xlvi, 733 p. :
Other physical details col. ill., col. maps ;
Dimensions 29 cm. +
Accompanying material 1 CD-ROM (4 3/4 in.) +
-- 2 Instructor's Resource CD-ROMs (4 3/4 in.)
490 1# - SERIES STATEMENT
Series statement McGraw-Hill/Irwin series in marketing
500 ## - GENERAL NOTE
General note 1 CD-ROM : Student CD-ROM to accompany Marketing, 8th ed.
500 ## - GENERAL NOTE
General note Instructor's Resource CD-ROMs : Marketing by Kerin, 8th ed.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 673-700) and indexes.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Instructor's Resource CD-ROM : CD 1. Includes instructor's manual, test bank, computerized test bank, case teaching notes for video cases.- CD 2. Includes PowerPoint presentation.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
9 (RLIN) 234820
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kerin, Roger A.
9 (RLIN) 382
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hartley, Steven W.
9 (RLIN) 20306
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Berkowitz, Eric N.
9 (RLIN) 381
740 ## - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title Student CD-ROM to accompany Marketing, 8th ed.
740 ## - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title Instructor's Resource CD-ROM : Marketing. 8th ed. International version
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title McGraw-Hill/Irwin series in marketing
9 (RLIN) 213065
920 ## - Programme
Programme GRL : 181756, CD90809/IRC1, CD90810/IRC2
921 ## - Programme
Programme ADP : 98174, CD90805, 98278, CD90832
922 ## - Programme
Programme BDP (UWE) : 501367, CDR000924, 501368, CDR000923, 501369, CDR000922
923 ## - Programme
Programme UWE : 179541, 179542
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 42832
Koha biblioitemnumber 42832
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 3703:20130611
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Barcode Date last seen Copy number Koha item type Public note Serial Enumeration / chronology Date last checked out Uniform Resource Identifier
          Taylor's Library-TU Taylor's Library-TU 2012-02-27   1000524677 2019-12-05 1 Accompanying Material (Media Resource) TBSxx,34002,03,AD      
          Taylor's Library-TU Taylor's Library-TU 2012-02-27 20 5000114606 2019-12-05 1 Main Collection TBSxx,34002,03,AD Gift 2013-12-18 Floor 4, Shelf 26 , Side 2, TierNo 3, BayNo 6
          Taylor's Library-TU Taylor's Library-TU 2007-03-01   1000514230 2019-12-05 1 Accompanying Material (Media Resource) SLASx,05000,03,AD   2009-06-10  
          Taylor's Library-TU Taylor's Library-TU 2007-01-22 31 5000014212 2019-12-05 1 Main Collection TBSxx,34002,03,AD   2014-11-07 Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 6
  Lost       Taylor's Library-TU Taylor's Library-TU 2007-01-22 54 1000513648 2019-12-05 1 Main Collection TBSxx,34002,03,AD   2013-06-10  
          Taylor's Library-TU Taylor's Library-TU 2007-01-22 67 5000014304 2019-12-05 1 Main Collection TBSxx,34002,03,AD   2015-07-13 Floor 4, Shelf 26 , Side 2, TierNo 1, BayNo 6
          Taylor's Library-TU Taylor's Library-TU 2006-12-02 61 5000014099 2019-12-05 1 Main Collection GENLS,GENLS,03,AD   2013-09-23 Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 6
          Taylor's Library-TU Taylor's Library-TU 2006-07-03   1000512553 2019-12-05 1 Accompanying Material (Media Resource) SLASx,05000,03,AD   2009-06-10