Taylor's Library

Power brands : (Record no. 53648)

000 -LEADER
fixed length control field 01277cam a2200337 i 4500
001 - CONTROL NUMBER
control field vtls003276327
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200306165212.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180913t20152015gw a b 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783527507818
Qualifying information hardback
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201901281752
Level of effort used to assign nonsubject heading access points shuhada
Level of effort used to assign subject headings 201901281651
Level of effort used to assign classification shuhada
Level of effort used to assign subject headings 201901021107
Level of effort used to assign classification ummi
Level of effort used to assign subject headings 201812271453
Level of effort used to assign classification ummi
-- 201809131020
-- malathy
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Language of cataloging eng
Transcribing agency StDuBDS
Modifying agency TUL
Description conventions rda
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number PER 2015
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Perrey, Jesko,
Relator term author.
9 (RLIN) 28438
245 10 - TITLE STATEMENT
Title Power brands :
Remainder of title measuring, making, and managing brand success /
Statement of responsibility, etc. Jesko Perrey, Tjark Freundt, and Dennis Spillecke.
250 ## - EDITION STATEMENT
Edition statement Third edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Weinheim, Germany :
Name of producer, publisher, distributor, manufacturer Wiley,
Date of production, publication, distribution, manufacture, or copyright notice [2015]
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice ©2015
300 ## - PHYSICAL DESCRIPTION
Extent 329 pages :
Other physical details illustrations (black and white, and colour) ;
Dimensions 25 cm
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
336 ## - CONTENT TYPE
Content type term still image
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products.
9 (RLIN) 261552
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products
General subdivision Management.
9 (RLIN) 31679
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
9 (RLIN) 261553
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Freundt, Tjark,
Relator term author.
9 (RLIN) 78673
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Spillecke, Dennis,
Relator term author.
9 (RLIN) 78674
920 ## - Programme
Programme SOC : 234094, 233898
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 53648
Koha biblioitemnumber 53648
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Barcode Date last seen Copy number Uniform Resource Identifier Koha item type Public note
          Taylor's Library-TU Taylor's Library-TU 2018-10-17   5000169099 2019-12-05 1 Floor 2, Shelf 2 , Side 1, TierNo 3, BayNo 1 Main Collection SOMAC,91605,03,RM
          Taylor's Library-TU Taylor's Library-TU 2018-10-29   5000169067 2020-02-14 1 Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 5 Main Collection SOMAC,91605,03,RM