| 000 -LEADER |
|---|
| fixed length control field |
00939cam a2200253 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls003254687 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200306170526.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
131010s2006 enka bf 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0749446633 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780749446635 (pbk.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201312311025 |
| Level of effort used to assign nonsubject heading access points |
pushpa |
| -- |
201310100945 |
| -- |
malathy |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.132 |
| Item number |
GET 2006 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gettins, Dominic. |
| 9 (RLIN) |
13875 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
How to write great copy : |
| Remainder of title |
learn the unwritten rules of copywriting / |
| Statement of responsibility, etc. |
Dominic Gettins. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
Kogan Page, |
| Date of publication, distribution, etc. |
2006. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvi, 192 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
First published as The Unwritten Rules of Copywriting, 2000 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references (p. 185-187) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising copy |
| Form subdivision |
Handbooks, manuals, etc. |
| 9 (RLIN) |
23297 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gettins, Dominic. |
| Title of a work |
Unwritten Rules of Copywriting. |
| 9 (RLIN) |
286789 |
| 920 ## - Programme |
|---|
| Programme |
SOC : 204837, 204838 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
63200 |
| Koha biblioitemnumber |
63200 |
