Taylor's Library

Branded! : (Record no. 67092)

000 -LEADER
fixed length control field 01239nam a2200337 a 4500
001 - CONTROL NUMBER
control field vtls003214336
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200306171106.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s2010 njua b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470768679 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470931769 (ebk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470931738 (ebk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470931752 (ebk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201107051501
Level of effort used to assign nonsubject heading access points pushpa
Level of effort used to assign subject headings 201102281752
Level of effort used to assign classification wilmina
Level of effort used to assign subject headings 201102281752
Level of effort used to assign classification wilmina
Level of effort used to assign subject headings 201102181826
Level of effort used to assign classification VLOAD
-- 201012091445
-- malathy
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number BRE 2010
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Brennan, Bernie.
9 (RLIN) 50692
245 10 - TITLE STATEMENT
Title Branded! :
Remainder of title how retailers engage consumers with social media and mobility /
Statement of responsibility, etc. Bernie Brennan, Lori Schafer.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, N.J. :
Name of publisher, distributor, etc. John Wiley,
Date of publication, distribution, etc. c2010.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 264 p. :
Other physical details ill. ;
Dimensions 24 cm.
490 1# - SERIES STATEMENT
Series statement Wiley and SAS business series
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
9 (RLIN) 4679
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media
General subdivision Economic aspects.
9 (RLIN) 28058
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
9 (RLIN) 297045
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Online social networks.
9 (RLIN) 29862
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Telemarketing.
9 (RLIN) 17771
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Schafer, Lori.
9 (RLIN) 50693
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Wiley and SAS business series
9 (RLIN) 28662
920 ## - Programme
Programme SHT : 157093
921 ## - Programme
Programme TBF : 163954
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 67092
Koha biblioitemnumber 67092
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Koha item type Public note Cost, normal purchase price Cost, replacement price
          Taylor's Library-TU Taylor's Library-TU 2011-06-21 3 5000116111 2019-12-05 2014-06-07 1 Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 3 Main Collection TBSxx,08010,02,GR    
          Taylor's Library-TU Taylor's Library-TU 2010-12-16 11 5000104533 2019-12-05 2015-03-24 1 Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 3 Main Collection SHTEx,70002,02,GR 119.80 119.80