Buy me! : new ways to get customers to choose your products and ignore the rest / Marshal Cohen.
By: Cohen, Marshal
.
Publisher: New York : McGraw-Hill, c2010Description: xi, 239 p. : ill. ; 24 cm.ISBN: 9780071667838 (hbk.); 0071667830 (hbk.).Subject(s): Consumer behavior | MarketingDDC classification: 658.8342
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 7 |
658.8342 COH 2010 (Browse shelf) | 1 | Available | SHTEx,70002,03,GR | 5000121265 |
Browsing Taylor's Library-TU Shelves Close shelf browser
| 658.8342 BLY 2013 Consumer behaviour / | 658.8342 CCT 2011 Research in consumer behavior / | 658.8342 CHI Marketing : | 658.8342 COH 2010 Buy me! : | 658.8342 CON Consumer behaviour / | 658.8342 CON Consumer behaviour / | 658.8342 CON Consumer behaviour / |
Includes index.