On the art of writing copy / Herschell Gordon Lewis.
By: Lewis, Herschell Gordon.
Publisher: Evanston, IL : Racom Communications, c2004Edition: 3rd ed.Description: x, 397 p. : ill. ; 28 cm.ISBN: 9780970451545 (pbk.).Subject(s): Advertising copyDDC classification: 659.132Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU | 659.132 LEW 2004 (Browse shelf) | 1 | Available | TDSxx,29005,03,GR | SABDx,29005,03,GR | 5000024180 |
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659.132 JEW Creative strategy in advertising / | 659.132 JEW Creative strategy in advertising / | 659.132 LAW Copy chasers on creating business-to-business ads / | 659.132 LEW 2004 On the art of writing copy / | 659.132 SAW 2005 Kiss & sell : | 659.132 SCH 1962 How to write a good advertisement : | 659.132 SHA 2009 Copywriting : |
Includes index.