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Relationship marketing : a consumer experience approach / Steve Baron, Tony Conway, Gary Warnaby.

By: Baron, Steve.
Contributor(s): Conway, A. (Anthony) | Warnaby, Gary.
Series: Advanced marketing series (Los Angeles, Calif.): Publisher: Los Angeles, Calif. : SAGE, 2010Description: viii, 202 p. : ill ; 25 cm.ISBN: 9781412931212 (hbk.); 1412931215 (hbk.); 9781412931229 (pbk.); 1412931223 (pbk.).Subject(s): Relationship marketing | Customer relationsDDC classification: 658.812
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 3, BayNo 3

658.812 BAR 2010 (Browse shelf) 1 Available TBSxx,28000,03,CL 5000104700

Includes bibliographical references and index.