Marketing plans : how to package them, how to use them / Malcolm McDonald, Hugh Wilson.
By: McDonald, Malcolm
.
Contributor(s): Wilson, Hugh.
Publisher: Chichester, West Sussex: Wiley, 2011Edition: 7th ed.Description: xvi, 573 p. : ill. (some col.) ; 25 cm.ISBN: 9780470669976 (pbk.); 0470669977 (pbk.); 9780470670163 (ebk.); 9780470670125 (ebk.); 9780470670118 (ebk.).Subject(s): Marketing -- Management | Marketing -- PlanningDDC classification: 658.802
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 2 |
658.802 MAC 2011 (Browse shelf) | 1 | Available | TBSxx,34007,03,GR | 5000129383 | |
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 2 |
658.802 MAC 2011 (Browse shelf) | 1 | Available | SLASx,05000,03,GR | 5000115587 | |
| Graduate Collection | Taylor's Library-TU |
Floor 4, Shelf 27, Side 1, TierNo 1, BayNo 1 |
658.802 MAC 2011 (Browse shelf) | 1 | Available | TBSxx,54001,03,GR | 5000115732 | |
| Graduate Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 2 |
658.802 MAC 2011 (Browse shelf) | 1 | Available | TBSxx,54001,03,GR | 5000115398 | |
| Graduate Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 2 |
658.802 MAC 2011 (Browse shelf) | 1 | Available | TBSxx,54001,03,GR | 5000115739 | |
| Graduate Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 2 |
658.802 MAC 2011 (Browse shelf) | 1 | Available | TBSxx,54001,03,GR | 5000115286 |
Includes bibliographical references and index.