Global marketing : a decision-oriented approach / Svend Hollensen.
By: Hollensen, Svend
.
Publisher: Harlow, England : Pearson Education Limited, 2014Edition: Sixth edition.Description: xlv, 792 pages : illustrations (colour), portraits (colour), map (colour) ; 27 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780273773160 (paperback).Subject(s): Export marketing | Export marketing -- Case studiesDDC classification: 658.84
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 1 |
658.84 HOL 2014 (Browse shelf) | 1 | Available | TBSxx,34003,03,CL | 5000160640 |
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Includes bibliographical references and index.