Strategy in information and influence campaigns [electronic resource] : how policy advocates, social movements, insurgent groups, corporations, governments, and others get what they want / Jarol B. Manheim.
By: Manheim, Jarol B.
Publisher: New York : Routledge, c2011Description: 1 online resource (xiv, 323 p.) : ill.ISBN: 9780203833285 (ebk : PDF).Subject(s): Communication in politics -- United States
| Public relations and politics -- United States | Lobbying -- United StatesGenre/Form: Electronic books.Additional physical formats: No title; No title; No title; No titleDDC classification: 322.40973 Online resources: An electronic book accessible through the World Wide Web; Also available in print edition.| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library - Perpetual(TU) | 322.40973 (Browse shelf) | 1 | e-book | SOMAC,37001,03,CL,PPT |
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Includes bibliographical references (p. [275]-304) and index.
Points of origin -- Information and influence campaigns -- Strategy and tactics in campaign communication I : winning the argument -- Strategy and tactics in campaign communication ii : shaping the decision -- Networks and netwaves : organizing for influence -- Riding the waves : strategy and tactics in network activation -- Feeling the pressure : the dimensionality of targets -- Guarding the castle : deterring, deflecting, minimizing or defeating information and influence campaigns -- Information, and influence.
Also available in print edition.
Mode of access: World Wide Web.