Consumer behavior : buying, having, and being / Michael R. Solomon.
By: Solomon, Michael R.
Publisher: Upper Saddle River, N.J. : Pearson, c2013Edition: 10th ed.Description: xxiv, 614 p. : col. ill. ; 29 cm.ISBN: 9780132671842 (hbk.); 0132671840 (hbk.).Subject(s): Consumer behavior | Market surveysDDC classification: 658.8342Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 8 |
658.8342 SOL 2013 (Browse shelf) | 1 | Available | TBSxx,28000,03,RM | 5000136217 | |
Main Collection | Taylor's Library-TU | 658.8342 SOL 2013 (Browse shelf) | 1 | Available | TBSxx,08010,03,GR | 5000132049 |
Includes bibliographical references and indexes.