Hospitality marketing [electronic resource] : principles and practice.
By: Bowie, David.
Contributor(s): Buttle, Francis
.
Publisher: Amsterdam ; Boston : Elsevier Butterworth-Heinemann, 2011Edition: 2nd ed.Description: 1 online resource (xii, 434 p.) : ill.ISBN: 9780080967912 (electronic bk.); 0080967914 (electronic bk.); 9780080967929 (ebook); 0080967922 (ebook); 9781136346569 (electronic bk.); 1136346562 (electronic bk.).Subject(s): Hospitality industry -- Marketing | Hotels -- Marketing | Electronic booksAdditional physical formats: Print version:: Hospitality marketing.DDC classification: 647/.0688 Online resources: Accessible through the World Wide Web; click to view
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library - Perpetual(TU) | 647/.0688 (Browse shelf) | e-book | SHTEx,70002,03,CL,PPT |
Includes bibliographical references and index.
System requirements for PC users: Internet Explorer 5.5 and above, Adobe Acrobat Reader 6.0.2 and above. For Mac users: Safari 1.2 and above, Acrobat Reader 7.0 and above.
Description based on print version record.