Normal view MARC view ISBD view

Consumer behavior & marketing strategy / J. Paul Peter, Jerry C. Olson.

By: Peter, J. Paul.
Contributor(s): Olson, Jerry C. (Jerry Corrie), 1944-.
Publisher: New York : McGraw-Hill/Irwin, 2010Edition: 9th ed.ISBN: 0071267816 (pbk. : Int. ed.); 9780071267816 (pbk. : Int. ed.).Subject(s): Consumer behavior | MarketingDDC classification: 658.8342
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 7

658.8342 PET 2010 (Browse shelf) 1 Available TBSxx,28000,03,RA|SOCxx,91603,03,RM 5000143089
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 7

658.8342 PET 2010 (Browse shelf) 1 Available TBSxx,34002,03,RA|SOCxx,91603,03,RM 5000143879
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 7

658.8342 PET 2010 (Browse shelf) 1 Available TBSxx,34004,03,RA|SOCxx,91603,03,RM 5000149346
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 7

658.8342 PET 2010 (Browse shelf) 1 Available TBSxx,34003,03,RA|SOCxx,91603,03,RM 5000148597

xix, 554 p. : ill. ; 25 cm.

Includes bibliographical references and index.