Normal view MARC view ISBD view

Contagious : why things catch on / Jonah Berger.

By: Berger, Jonah.
Publisher: London : Simon & Schuster, 2013Description: viii, 244 pages ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781471111693 (paperback).Subject(s): Consumer behavior | New products | Popularity -- Economic aspectsDDC classification: 658.8342
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 7

658.8342 BER 2013 (Browse shelf) 1 Available SLASx,05000,03,CL 5000161204
Browsing Taylor's Library-TU Shelves Close shelf browser
658.8342 BAB 2015 CB6 / 658.8342 BAB 2015 CB6 / 658.8342 BED Consumer behaviour / 658.8342 BER 2013 Contagious : 658.8342 BLA Consumer behavior / 658.8342 BLA Consumer behavior / 658.8342 BLA Consumer behavior /

Includes bibliographical references and index.