Relevance : the power to change minds and behavior and keep you ahead of the competition / Andrea Coville, Chief Executive Officer, Brodeur Partners ; with Paul B. Brown.
By: Coville, Andrea
.
Contributor(s): Brown, Paul B.
Publisher: Brookline, MA : Bibliomotion, books + media, [2014]Copyright date: ©2014Description: viii, 178 pages : illustrations ; 23 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781937134822 (hardcover).Subject(s): Competition | Meaning (Psychology) -- Social aspects | Consumer behaviorDDC classification: 659.2
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 28 , Side 1, TierNo 2, BayNo 2 |
659.2 COV 2014 (Browse shelf) | 1 | Available | TBSxx,34004,03,CL | 5000154451 |
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| 659.2 COO 2010 PR strategy and application : | 659.2 COR 2011 Corporate reputation and the news media : | 659.2 COR 2011 Corporate reputation and the news media : | 659.2 COV 2014 Relevance : | 659.2 CUR International public relations : | 659.2 CUT Effective public relations / | 659.2 CUT Effective public relations / |
Includes bibliographical references and index.