The handbook of market intelligence : understand, compete and grow in global markets / Hans Hedin, Irmeli Hirvensalo, Markko Vaarnas.
By: Hedin, Hans [author.]
.
Contributor(s): Hirvensalo, Irmeli [author.] | Vaarnas, Markko [author.].
Publisher: West Sussex, England : John Wiley & Sons, 2011Copyright date: ©2014Edition: Second edition.Description: 1 online resource (289 pages) : illustrations.Content type: text Media type: computer Carrier type: online resourceISBN: 9781118923610 (e-book).Subject(s): Business intelligence | Marketing research | Business intelligence -- Case studies | Marketing research -- Case studiesGenre/Form: Electronic books.Additional physical formats: Print version:: Handbook of market intelligence : understand, compete and grow in global markets.DDC classification: 658.8/3 Online resources: An electronic book accessible through the World Wide Web; click to view
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library - Perpetual(TU) | 658.8/3 (Browse shelf) | 1 | e-book | TBSxx,34003,03,CL,PPT |
Browsing Taylor's Library-TU Shelves Close shelf browser
| 658.8/3 Data-driven marketing | 658.8/3 The entrepreneur's guide to market research | 658.8/3 Prove it before you promote it | 658.8/3 The handbook of market intelligence : | 658.8/3 Essentials of marketing analytics / | 658.8/3 Marketing analytics : | 658.8/340285 Digital analytics for marketing / |
Includes bibliographical references and index.
Description based on print version record.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.