Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson
By: Kerin, Roger A
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Contributor(s): Peterson , Robert A.
Publisher: Engewood Cliffs , N.J. : Prentice Hall , 1995Edition: 7th ed.Description: xii , 738 p. ; 27 cm.ISBN: 0205161707.Subject(s): Marketing -- Decision making -- Case studies![](/opac-tmpl/bootstrap/images/filefind.png)
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Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 1 |
658.802 KER (Browse shelf) | 1 | Available | TBSxx,34001,03,GR | 5000019732 |