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Global marketing / Warren J. Keegan, Mark C. Green.

By: Keegan, Warren J.
Contributor(s): Green, Mark C [(j.a.)] | Keegan, Warren J. Principles of global marketing.
Publisher: Upper Saddle River, N.J. : Prentice-Hall, c2000 Edition: 2nd ed.Description: xxii, 594, [23] p ; 26 cm.ISBN: 0130842680.Subject(s): Export marketing -- Management -- Case studies | Export marketing -- ManagementDDC classification: 658.848
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 2

658.848 KEE (Browse shelf) 1 Available SLASx,05000,03,GR 5000019441

Rev. ed. of : Principles of global marketing. c1997