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e-Business readiness : a customer-focused framework / James Craig, Dawn Jutla

By: Craig, James, 1967-.
Series: Addison-Wesley information technology series. Publisher: Boston, Mass. : Addison-Wesley, c2001Description: xxviii, 437 p. ; 24 cm.ISBN: 0201710064.Subject(s): Customer relations | Electronic commerceDDC classification: 658.812
Contents:
Ch.1. Let's get ready : The big picture. - Ch.2. Detailing up : eBiz readiness! Framework. - Ch.3. Your reason for being : your customers. - Ch.4. Getting everybody working : The e-business community. - Ch.5. Going against the flow ; operational partnering. - Ch.6. Hand-in-hand into the future : Strategic partnering. - Ch.7. e-Biz rules! : Governance. - Ch.8. Working for you : Agents. - Ch.9. Get your "Insides" working : Employee and internal operations. - Ch.10. Strategic planning : attack and defend. - Appendix - Glossary - Bibliography - Index
Summary: e-Business readiness : A customer-focused framework provides the structure you need to understand the complexities of e-business and initiate a profitable and competitive e-business solution. Every company must take on the challenge of transforming itself into an e-business enterprise in order to be a serious player in today's commercial arena. Featured in this book is the eBiz readiness! assessment framework, a comprehensive, proven, and customer-driven approach for analyzing e-bsiness needs setting goals, determining an effective strategy, and monitoring change. It allows you to incorporate your business's own unique industry components and metrics, whether it is a small start-up or a fortune 500 company. - Back cover
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 3, BayNo 3

658.812 CRA (Browse shelf) 1 Available SLASx,05000,03,GR 5000019803

Ch.1. Let's get ready : The big picture. - Ch.2. Detailing up : eBiz readiness! Framework. - Ch.3. Your reason for being : your customers. - Ch.4. Getting everybody working : The e-business community. - Ch.5. Going against the flow ; operational partnering. - Ch.6. Hand-in-hand into the future : Strategic partnering. - Ch.7. e-Biz rules! : Governance. - Ch.8. Working for you : Agents. - Ch.9. Get your "Insides" working : Employee and internal operations. - Ch.10. Strategic planning : attack and defend. - Appendix - Glossary - Bibliography - Index

e-Business readiness : A customer-focused framework provides the structure you need to understand the complexities of e-business and initiate a profitable and competitive e-business solution. Every company must take on the challenge of transforming itself into an e-business enterprise in order to be a serious player in today's commercial arena. Featured in this book is the eBiz readiness! assessment framework, a comprehensive, proven, and customer-driven approach for analyzing e-bsiness needs setting goals, determining an effective strategy, and monitoring change. It allows you to incorporate your business's own unique industry components and metrics, whether it is a small start-up or a fortune 500 company. - Back cover