Hospitality and travel marketing / Alastair M. Morrison.
By: Morrison, Alastair M
.
Publisher: Albany, N.Y. : Delmar Publishers, c1996Edition: 2nd ed.Description: x, 567 p., [8] p. of plates : ill. (some col.) ; 24 cm.ISBN: 0827366205.Subject(s): Hospitality industry -- Marketing | Tourism -- MarketingDDC classification: 647.940688
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 21 , Side 2, TierNo 4, BayNo 6 |
647.940688 MOR (Browse shelf) | 1 | Available | SHTEx,70002,03,AD | 5000033296 |
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| 647.940688 MOR Hospitality and travel marketing / | 647.940688 MOR Hospitality and travel marketing / | 647.940688 MOR Segmentation strategies for hospitality managers : | 647.940688 MOR Hospitality and travel marketing / | 647.940688 MOR 2002 Hospitality and travel marketing / | 647.940688 NEG Marketing and sales strategies for hotels and travel trade / | 647.940688 NYK Marketing in the hospitality industry / |
Includes bibliographical references and index.