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How Asia advertises : the most successful campaigns in Asia-Pacific and the marketing strategies behind them / Jim Aitchison.

By: Aitchison, Jim.
Publisher: Singapore : J. Wiley, 2002Description: xviii, 411 p. : ill., ports. ; 26 cm.ISBN: 0470820551.Subject(s): Advertising -- Asia | Advertising -- Pacific Area | Communication in marketing -- Asia | Communication in marketing -- Pacific Area | Advertising campaigns | Brand name products -- ManagementDDC classification: 659.1095
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 2, BayNo 8

659.1095 AIT (Browse shelf) 1 Available SOMAC,09030,03,RA 5000045750
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 2, BayNo 8

659.1095 AIT (Browse shelf) 1 Available SOMAC,09030,03,RA 5000032061
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 2, BayNo 8

659.1095 AIT (Browse shelf) 1 Available SOMAC,37000,03,RA 5000033931
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 2, BayNo 8

659.1095 AIT (Browse shelf) 1 Available SOMAC,37000,02,GR 5000036002