Digital marketing excellence : planning, optimizing and integrating online marketing / Dave Chaffey and PR Smith.
By: Chaffey, Dave [author.]
.
Contributor(s): Smith, P. R. (Paul Russell) [author.].
Publisher: London ; New York : Routledge, Taylor & Francis Group, 2023Edition: Sixth edition.Description: xxxvi, 638 pages : illustrations (color) ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780367444754; 9780367444013.Subject(s): Internet marketing | Telemarketing | Relationship marketingDDC classification: 658.872
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|
| Graduate Collection | Taylor's Library-TU | 658.872 CHA 2023 (Browse shelf) | Available | SOMMx,44003,03,RA | 5000174357 |
Browsing Taylor's Library-TU Shelves Close shelf browser
| 658.872 CHA 2019 Digital business and e-commerce management / | 658.872 CHA 2022 Digital marketing / | 658.872 CHA 2022 Digital marketing / | 658.872 CHA 2023 Digital marketing excellence : | 658.872 CLA 2008 How to say it : | 658.872 CLA 2009 This is social media : | 658.872 CLA 2009 This is social media : |
Includes bibliographical references and index.