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The marketing/accounting interface / edited by Robin Roslender and Richard M.S. Wilson.

Contributor(s): Roslender, Robin, 1949- | Wilson, R. M. S. (Richard Malcolm Sano).
Series: Key issues in marketing management: Publisher: London ; New York : [S.I.] : Routledge ; Westburn Pub., 2012Description: x, 218 p. : ill. ; 26 cm.ISBN: 9780415628860 (hbk.); 0415628865 (hbk.).Uniform titles: Journal of marketing management. Subject(s): Industrial management | Accounting -- Management | Marketing -- ManagementDDC classification: 658
Item type Current location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU
658 MAR 2012 (Browse shelf) 1 Available TBSxx,34007,03,CL 5000138002

"This book is a reproduction of the Journal of marketing management, volume 24, issues 7-8."--T.p. verso.

Includes bibliographical references and index.