Marketing / William G. Zikmund, Michael d'Amico
By: Zikmund, William G
.
Contributor(s): D'Amico, Michael.
Publisher: Cincinnati, Ohio : South-Western College Pub., c1999Edition: 6th ed.Description: xxix, 701 p. : col. ill. ; 29 cm.ISBN: 0538882158.Subject(s): MarketingDDC classification: 658.8
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 1, BayNo 8 |
658.8 ZIK (Browse shelf) | 1 | Available | TBSxx,34007,03,AD | 5000014060 |
Browsing Taylor's Library-TU Shelves Close shelf browser
| 658.8 ZEI 2009 Services marketing : | 658.8 ZEI 2013 Services marketing : | 658.8 ZEI 2013 Services marketing : | 658.8 ZIK Marketing / | 658.8 ZIK Marketing / | 658.8 ZIK Effective marketing : | 658.8001/9 Brainfluence |
Includes bibliographical references (p. 672-683) and indexes.
Accompanied by 1 computer laser optical disc (4 3/4 in.) : Principles of Marketing : an interactive approach: ISBN : 0324004125