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Cutting edge advertising : how to create the world's best print for brands in the 21st century / Jim Aitchison

By: Aitchison, Jim.
Publisher: Singapore : Pearson/Prentice Hall, 2008Edition: 3rd ed.Description: xix, 451 p. : ill. (some col.) ; 23 cm.ISBN: 9789810678883 (pbk.); 9810678886 (pbk.).Subject(s): Advertising | Advertising copy | Advertising layout and typographyDDC classification: 659.132
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 8

659.132 AIT 2008 (Browse shelf) 1 Available TDSxx,29002,03,RA 5000117576
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 8

659.132 AIT 2008 (Browse shelf) 1 Available TDSxx,29007,03,CL 5000117575

Includes bibliographical references (p. 439) and index