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Advertising myths : the strange half-lives of images and commodities / Anne M. Cronin.

By: Cronin, Anne M, 1967-.
Series: International library of sociology. Publisher: London ; New York, NY : Routledge, 2004Description: vi, 152 p. : ill. ; 24 cm.ISBN: 0415281733 (hardcover : alk. paper); 0415281741 (pbk.); 9780415281744 (pbk.).Subject(s): Advertising -- Social aspects | Consumer behavior | Consumption (Economics) -- Social aspectsDDC classification: 659.1042
Contents:
Images, commodities and compulsions : consumption controversies of the nineteenth century -- Advertising as site of contestation : criticisms, controversy and regulation -- Advertising agencies: commercial reproduction and the management of belief -- Animating images : advertisements, texts, commodities -- Advertising reconsidered.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 7

659.1042 CRO (Browse shelf) 1 Available SOMAC,37000,03,CL 5000159119
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 7

659.1042 CRO (Browse shelf) 1 Available SOMAC,37000,03,CL 5000033319

Includes bibliographical references and index.

Images, commodities and compulsions : consumption controversies of the nineteenth century -- Advertising as site of contestation : criticisms, controversy and regulation -- Advertising agencies: commercial reproduction and the management of belief -- Animating images : advertisements, texts, commodities -- Advertising reconsidered.