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Understanding audiences : theory and method / Andy Ruddock.

By: Ruddock, Andy.
Publisher: London ;Thousand Oaks [Calif.] : SAGE, 2001Description: 201 p. ; 24 cm.ISBN: 0761963456 (pbk.).Subject(s): Mass media -- Audiences | Mass media -- InfluenceDDC classification: 302.23
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 3, Shelf 4 , Side 1, TierNo 5, BayNo 2

302.23 RUD (Browse shelf) 1 Available SOMAC,37002,03,CL 5000047530

Includes bibliographical references (p. [182]-197) and index.