International marketing / Michael R. Czinkota, Ilkka A. Ronkainen.
By: Czinkota, Michael R.
Contributor(s): Ronkainen, Ilkka A.
Publisher: Australia : South-Western, Cengage Learning, [2013]Copyright date: ©2013Edition: 10th edition; International edition.Description: xxxv, 677 pages : illustrations, maps ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781133588399 (paperback); 1133588395 (paperback).Subject(s): Export marketingDDC classification: 658.84Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode | Remark |
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Main Collection | TC External Storage | 658.84 CZI 2013 (Browse shelf) | 1 | Available | CPUxx,02000,03,CL | 5000157655 | Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1 |
Includes bibliographical references and indexes.
Business Leadership: Management : BOH4M