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Marketing management / Philip Kotler, Kevin Lane Keller.

By: Kotler, Philip.
Contributor(s): Keller, Kevin Lane, 1956-.
Publisher: Harlow, Essex : Pearson Education Limited, 2016Copyright date: ©2016Edition: 15th edition, Global edition.Description: xxii, 692 pages, 118 variously numbered pages ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781292092621 (paperback).Subject(s): Marketing -- ManagementDDC classification: 658.8
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 1, BayNo 5

658.8 KOT 2016 (Browse shelf) 1 Available SLASx,05000,03,RA 5000163485
Graduate Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 4

658.8 KOT 2016 (Browse shelf) 1 Available SHTEx,60001,03,RM 5000164904
Graduate Collection Taylor's Library-TU

Floor 2, Shelf 2 , Side 1, TierNo 2, BayNo 1

658.8 KOT 2016 (Browse shelf) 1 Available SHTEx,60001,03,RM 5000165770

Includes bibliographical references and index.