Marketing management / Philip Kotler, Kevin Lane Keller.
By: Kotler, Philip.
Contributor(s): Keller, Kevin Lane.
Publisher: Harlow, Essex : Pearson Education Limited, 2016Copyright date: ©2016Edition: 15th edition, Global edition.Description: xxii, 692 pages, 118 variously numbered pages ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781292092621 (paperback).Subject(s): Marketing -- ManagementDDC classification: 658.8Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 1, BayNo 5 |
658.8 KOT 2016 (Browse shelf) | 1 | Available | SLASx,05000,03,RA | 5000163485 | |
Graduate Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 4 |
658.8 KOT 2016 (Browse shelf) | 1 | Available | SHTEx,60001,03,RM | 5000164904 | |
Graduate Collection | Taylor's Library-TU |
Floor 2, Shelf 2 , Side 1, TierNo 2, BayNo 1 |
658.8 KOT 2016 (Browse shelf) | 1 | Available | SHTEx,60001,03,RM | 5000165770 |
Includes bibliographical references and index.