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Successful customer relationship marketing : new thinking, new strategies, new tools for getting closer to your customers / Bryan Foss & Merlin Stone.

By: Foss, Bryan.
Contributor(s): Stone, Merlin, 1948-.
Publisher: London : Kogan Page, 2001Description: xxii, 522 p. : ill. ; 26 cm.ISBN: 0749435798.Subject(s): Customer relations | Relationship marketingDDC classification: 658.812
Item type Current location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU
658.812 FOS (Browse shelf) 1 Available SOMAC,37003,03,CL 1001002212

Includes index.