Basic marketing research / Gilbert A. Churchill, Tom J. Brown.
By: Churchill, Gilbert A
.
Contributor(s): Brown, Tom J.
Publisher: Mason, Ohio : South-Western, c2004Edition: 5th ed.Description: xxvii, 738 p. : col. ill. ; 29 cm.ISBN: 0324190972 (hbk.).Subject(s): Marketing researchDDC classification: 658.83
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 5 |
658.83 CHU (Browse shelf) | 1 | Available | SOMAC,37003,03,CL | 5000097021 |
Includes bibliographical references and index.