McQuail's mass communication theory / Denis McQuail.
By: McQuail, Denis
.
Publisher: London ;Thousand Oaks, Calif. : SAGE, c2005Edition: 5th ed.Description: viii, 616 p. : ill. ; 24 cm.ISBN: 1412903718; 9781412903721 (pbk.).Subject(s): Mass mediaDDC classification: 302.23
Partial contents:
Part I Preliminaries -- Part II Theories -- Part III Structures -- Part IV Organizations -- Part V Content -- Part VI Audiences -- Part VII Effects -- Epilogue.
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 302.23 MAC (Browse shelf) | 1 | Available | SOMAC,09030,03,RA | 5000035220 | ||
| Main Collection | Taylor's Library-TU |
Floor 3, Shelf 4 , Side 1, TierNo 5, BayNo 1 |
302.23 MAC (Browse shelf) | 1 | Available | SOMAC,09030,03,RA | 5000033179 |
Part I Preliminaries -- Part II Theories -- Part III Structures -- Part IV Organizations -- Part V Content -- Part VI Audiences -- Part VII Effects -- Epilogue.