The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan, Joseph Zale.
By: Nagle, Thomas T
.
Contributor(s): Hogan, John E. (College teacher) | Zale, Joseph.
Publisher: London ; New York : Routledge, Taylor & Francis Group, 2016Edition: Fifth edition.Description: xiv, 334 pages : illustrations ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780136106814 (hardback).Subject(s): Pricing | Marketing -- Decision makingDDC classification: 658.816
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode | Course reserves |
|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 4 |
658.816 NAG 2016 (Browse shelf) | 1 | Available | SCAFS,70003,03,RM|TBSxx,34007,03,RM | 5000162189 | ||
| Reserve Collection | Taylor's Library-TU |
Floor 2, Shelf 2 , Side 1, TierNo 3, BayNo 1 |
658.816 NAG 2016 (Browse shelf) | 1 | Available | SCAFS,70003,03,RM|TBSxx,34007,03,RM | 5000167453 |
Includes bibliographical references and index.