Pictorial metaphor in advertising [electronic resource] / Charles Forceville.
By: Forceville, Ch. (Charles)
.
Contributor(s): ebrary, Inc.
Publisher: London ; New York : Routledge, 1998Description: x, 233 p. : ill.Subject(s): Symbolism in advertising | Pictures -- Printing | Metaphor | Advertising layout and typographyGenre/Form: Electronic books. DDC classification: 659.1 Online resources: An electronic book accessible through the World Wide Web; click to view
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| 659.1 (Browse shelf) | Available |
Includes bibliographical references (p. [223]-230) and index.
TSLHHL
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.