The age of selfish altruism : why new values are killing consumerism / Alan Fairnington.
By: Fairnington, Alan.
Publisher: Singapore : John Wiley & Sons (Asia), c2010Description: xi, 206 p. : ill. ; 24 cm.ISBN: 0470825081 (hbk.); 9780470825082 (hbk.).Subject(s): Consumer behavior | Consumption (Economics) | Consumers -- Attitudes | AltruismDDC classification: 658.8342Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 7 |
658.8342 FAI 2010 (Browse shelf) | 1 | Available | TBSxx,34004,03,AD | 5000104305 |
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658.8342 EVA 2009 Consumer behaviour / | 658.8342 EVA 2009 Consumer behaviour / | 658.8342 EVA 2009 Consumer behaviour / | 658.8342 FAI 2010 The age of selfish altruism : | 658.8342 FAR How hits happen : | 658.8342 FOX Consumer psychology for marketing / | 658.8342 FOX 2010 Interpreting consumer choice : |
Includes index.