Advertising media workbook and sourcebook [electronic resource] / Larry D. Kelley, Donald W. Jugenheimer, and Kim Bartel Sheehan.
By: Kelley, Larry D
.
Contributor(s): Jugenheimer, Donald W | Sheehan, Kim.
Publisher: New York : Routledge, 2015Edition: 4th ed.Description: ix, 370 p.ISBN: 9781315713908 (e-book : PDF).Subject(s): Advertising media planning | Advertising media planning -- Problems, exercises, etcGenre/Form: Electronic books. Additional physical formats: No titleDDC classification: 659.111 Online resources: An electronic book accessible through the World Wide Web; click to view Also available in print edition.
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library - Perpetual(TU) | 659.111 K294 (Browse shelf) | e-book | SOMAC,09050,03,CL,PPT | SOMAC,09030,03,CL,PPT | SOMAC,37000,03,CL,PPT | SOMAC,37002,03,CL,PPT | SOMAC,37004,03,CL,PPT | SLASx,80000,03,CL,PPT |
Also available in print edition.
Mode of access: World Wide Web.