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The social media business equation : using online connections to grow your bottom line / Eve Mayer Orsburn.

By: Orsburn, Eve Mayer.
Publisher: Boston : Course Technology Cengage Learning, c2012Description: xii, 195 p. : ill. ; 22 cm.ISBN: 9781435459861 (pbk.); 1435459865 (pbk.).Subject(s): Internet marketing | Social media -- Economic aspects | Online social networks -- Economic aspectsDDC classification: 658.872
Item type Current location Call number Copy number Status Notes Date due Barcode
Graduate Collection Taylor's Library-TU
658.872 ORS 2012 (Browse shelf) 1 Available TBSxx,44001,03,GR 5000124852

Includes index.