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Digital analytics for marketing / Marshall Sponder.

By: Sponder, Marshall [author.].
Contributor(s): Khan, Gohar F.
Publisher: London : Taylor and Francis, 2017Edition: First edition.Description: 1 online resource : text file, PDF.Content type: text Media type: computer Carrier type: online resourceISBN: 9781315640914; 1315640910.Subject(s): BUSINESS & ECONOMICS / Marketing / General | BUSINESS & ECONOMICS / Management Science | Internet / Digital Marketing / e-Marketing | e-Business | Marketing Research | Marketing | Advertising | Business, Management and Accounting | Internet marketing | Social mediaGenre/Form: Electronic books.Additional physical formats: Print version:: No titleDDC classification: 658.8/340285 Online resources: An electronic book accessible through the World Wide Web; click to view
Item type Current location Call number Status Notes Date due Barcode
Main Collection Taylor's Library - Perpetual(TU)
658.8/340285 (Browse shelf) e-book TBSxx,44003,03,AD,PPT | SOMMx,44003,03,AD,PPT

Master record variable field(s) change: 050, 072, 082, 650