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Annual editions : technologies, social media, and society 12/13 / editor, Paul de Palma.
by De Palma, Paul. Edition: 18th ed.Publisher: New York : McGraw-Hill, c2013Other title: Technologies, social media, and society 12/13.Availability: Items available for loan: TC External Storage
[Call number: 303.4834 ANN 2013]
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Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships / Paul Gillin, Eric Schwartzman.
by Gillin, Paul | Schwartzman, Eric. Publisher: Hoboken, N.J. : Wiley, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 GIL 2011]
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The social media reader [electronic resource] / edited by Michael Mandiberg.
by Mandiberg, Michael. Publisher: New York : New York University Press, c2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 302.23/1]
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Digital media and society : an introduction / Adrian Athique.
by Athique, Adrian. Publisher: Cambridge ; Malden, MA : Polity Press, c2013Availability: Items available for loan: TC External Storage
[Call number: 302.231 ATH 2013]
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From social butterfly to engaged citizen [electronic resource] : urban informatics, social media, ubiquitous computing, and mobile technology to support citizen engagement / edited by Marcus Foth ... [et al.] ; epilogue by Judith Donath.
by Foth, Marcus. Publisher: Cambridge, Mass. : MIT Press, c2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 302.23/1]
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Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan.
by Ryan, Damian. Edition: Third edition.Publisher: London ; Philadelphia : Kogan Page, 2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 RYA 2014]
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Audience : marketing in the age of subscribers, fans & followers / Jeffrey K. Rohrs.
by Rohrs, Jeffrey K. Publisher: Hoboken, New Jersey : John Wiley & Sons, [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 ROH 2014]
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The visual marketing revolution : 26 rules to help social media marketers connect the dots / Stephanie Diamond.
by Diamond, Stephanie. Indianapolis, Indiana : Que, [2013]Copyright date: ©2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 DIA 2013]
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Share this! : how you will change the world with social networking / Deanna Zandt.
by Zandt, Deanna. Publisher: San Francisco, CA : Berrett-Koehler Pub., c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 302.3 ZAN 2010]
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The thank you economy / Gary Vaynerchuk.
by Vaynerchuk, Gary. Publisher: New York : Harper Business, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.812 VAY 2011]
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Social media and public relations [electronic resource] : fake friends and powerful publics / Judy Motion, Robert L. Heath and Shirley Leitch.
by Motion, Judy | Heath, Robert L. (Robert Lawrence), 1941- | Leitch, Shirley, 1960-. Edition: 1st ed.Publisher: Abingdon, Oxon ; New York : Routledge, 2016Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 302.231 M918]
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Studying digital media audiences [electronic resource] : perspectives from Australasia / edited by Craig Hight and Ramaswami Harindranath.
by Hight, Craig | Harindranath, Ramaswami. Publisher: London : Routledge, 2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 303.4833 S933]
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LGBT identity and online new media / edited by Christopher Pullen and Margaret Cooper.
by Pullen, Christopher, 1959- | Cooper, Margaret, 1964-. Publisher: New York : Routledge, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 306.76 LGB 2010]
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How Wikipedia works [electronic resource] : and how you can be a part of it / Phoebe Ayers, Charles Matthews, and Ben Yates.
by Ayers, Phoebe | Matthews, Charles, 1954- | Yates, Ben | ebrary, Inc. Publisher: San Francisco : No Starch Press, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 030.285]
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Digital analytics for marketing / Marshall Sponder.
by Sponder, Marshall [author.] | Khan, Gohar F. Edition: First edition.Publisher: London : Taylor and Francis, 2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8/340285]
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Kick start your career : successful strategies and winning techniques / Lee Smith and John van Genderen.
by Smith, Lee, 1948- [author.] | Genderen, John van [author.]. Publisher: Abingdon, Oxon : Routledge, 2018Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 650.14]
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Building brand identity in the age of social media : emerging research and opportunities / by Amir Ekhlassi, Mahdi Niknejhad Moghadam, and Amir Mohammad Adibi.
by Ekhlassi, Amir, 1979- [author.] | Niknejhad Moghadam, Mahdi, 1990- [author.] | Adibi, Amir Mohammad, 1991- [author.]. Publisher: Hershey : Business Science Reference, [2017]Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8/72]
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Influence marketing : how to create, manage, and measure brand influencers in social media marketing / Danny Brown, Sam Fiorella.
by Brown, Danny (Business consultant) | Fiorella, Sam. Publisher: Indianapolis, Indiana : Que Publishing, [2013]Copyright date: ©2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 BRO 2013]
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