Key concepts in marketing / Jim Blythe.
By: Blythe, Jim.
Series: SAGE key concepts: Publisher: Los Angeles, Calif. : SAGE, 2010Description: ix, 219 p. : ill. ; 22 cm.ISBN: 9781847874986 (hbk.); 1847874983 (hbk.); 9781847874993 (pbk.); 1847874991 (pbk.).Other title: Marketing.Subject(s): MarketingDDC classification: 658.8Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 2 |
658.8 BLY 2010 (Browse shelf) | 1 | Available | TBSxx,28000,03,CL | 5000110501 |
First published: 2009.
Includes bibliographical references and index.