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Strategic pricing [electronic resource] / guest editors: Hooman Estelami and Sarah Maxwell.

Contributor(s): Estelami, Hooman | Maxwell, Sarah | ebrary, Inc.
Series: Journal of Product & Brand Management ; 15, no. 6.Publisher: Bradford, England : Emerald Group Pub, c2006Description: 60 p.Subject(s): Pricing | Marketing -- Decision makingGenre/Form: Electronic books.Online resources: An electronic book accessible through the World Wide Web; click to view
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Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.