Taylor's Library catalog › Results of search for 'ccl=su:"Advertising." and itype:1'

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		How to win corporate sponsorship : helping you win the corporate sponsorship you want! / Kim J Harrison. by Harrison, Kim J [author.]. Publisher: [Coppell,TX] : Independently published, 2021Availability: Items available for loan: Taylor's Library-TU [Call number: 659.285 HAR 2021] (1). Items available for reference: Taylor's Library-TU [Call number: 659.285 HAR 2021] (1). Place hold
		Media and food industries : the new politics of food / Michelle Phillipov. by Phillipov, Michelle [author.]. Publisher: Cham, Switzerland : Palgrave Macmillan, [2017]Copyright date: ©2017Other title: New politics of food.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 394.1/2] (1).
		Designing brand identity : an essential guide for the entire branding team / Alina Wheeler. by Wheeler, Alina [author.]. Edition: Fifth edition.Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2018]Copyright date: ©2018Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 WHE 2018] (3). Place hold
		No cover image available Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack. by Clow, Kenneth E [author.] \| Baack, Donald [author.]. Edition: Ninth edition.Global edition.Publisher: Upper Saddle River : Pearson, 2021Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659.1] (1).
		Advertising media planning : a brand management approach / Larry D. Kelley, Donald W. Jugenheimer and Kim Bartel Sheehan. by Kelley, Larry D, 1955- [author.] \| Jugenheimer, Donald W [author.] \| Sheehan, Kim Bartel [author.]. Edition: Fourth edition.Publisher: New York, New York ; London, [England] : Routledge, 2015Copyright date: ©2015Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659.1/11] (1).
		The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz. by Katz, Helen E [author.]. Edition: Seventh edition.Publisher: New York ; London : Routledge, 2019Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659.111] (1).
		Advertising by design : generating and designing creative ideas across media / Robin Landa. by Landa, Robin [author.]. Edition: 4th edition.Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2022]Availability: Items available for reference: Taylor's Library-TC [Call number: 659.1 LAN 2022] (1). Checked out (1). Place hold
		Multi-platform advertising strategies in the global marketplace / Kenneth C.C. Yang, editor. by Yang, Kenneth C. C [editor.] \| IGI Global [publisher.]. Publisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, [2017]Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (2).
		Impacts of online advertising on business performance / Tereza Semerádová and Petr Weinlich, editors. by Semerádová, Tereza, 1989- [editor.] \| Weinlich, Petr, 1976- [editor.] \| IGI Global [publisher.]. Publisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, [2020]Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (2).
		Innovations in digital branding and content marketing / Subhankar Das and Subhra Rani Mondal, editors. by Das, Subhankar, 1981- [editor.] \| Mondal, Subhra Rani, 1983- [editor.] \| IGI Global [publisher.]. Publisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2020Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (2).
		The creative copywriter's companion : one of America's most award-winning copywriters explains how to write great creative copy : covers all traditional and digital media / Tom Attea. by Attea, Tom, 1941- [author.]. Publisher: [United States] : Really Helpful Books, [2018]Availability: Items available for loan: Taylor's Library-TC [Call number: 659.132 ATT 2018] (1). Place hold
		Book of branding : a guide to creating brand identity for startups and beyond / Radim Malinic. by Malinic, Radim, 1978- [author.]. Publisher: [London] : Brand Nu Limited, 2019Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 MAL 2019] (2). Place hold
		Copywriting strategies : a no-nonsense guide to writing persuasive copy for your business / Nicki Krawczyk. by Krawczyk, Nicki [author.]. Publisher: Emeryville, California : Rockridge Press, [2022]Availability: Items available for loan: Taylor's Library-TC [Call number: 659.132 KRA 2022] (1). Place hold
		The creative brief blueprint : crafting strategy that generates more effective advertising / Kevin McTigue, Derek D. Rucker. by McTigue, Kevin [author.] \| Rucker, Derek D, 1977- [author.]. Publisher: Pennsauken : BookBaby, 2021Availability: Items available for loan: Taylor's Library-TC [Call number: 659.1 MAC 2021] (1). Place hold
		Paid attention : innovative advertising for a digital world / Faris Yakob. by Yakob, Faris [author.]. Edition: Second edition.Publisher: New York : Kogan Page, [2022]Availability: Items available for loan: Taylor's Library-TC [Call number: 659.1 YAK 2022] (1). Place hold
		Advertising creative : strategy, copy, design. by Altstiel, Tom [author.] \| Grow, Jean [author.] \| Augustine, Dan [author.] \| Jennings, Marcel [author.] \| Altstiel, Tom. Advertising creative. Edition: Sixth edition / Tom Altstiel, Jean Grow, Dan Augustine, Joanna L. Jenkins.Publisher: Los Angeles : SAGE Publications, Inc., [2023]Copyright date: ©2023Availability: Items available for loan: Taylor's Library-TC [Call number: 659.1 ALT 2023] (2). Place hold
		Strategic advertising management / Larry Percy, Richard Rosenbaum-Elliott. by Percy, Larry [author.] \| Elliott, Richard H [author.]. Edition: Sixth edition.Publisher: Oxford : Oxford University Press, [2021]Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 PER 2021] (1). Place hold

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