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Brand management for international hotels [electronic resource] / Maria Patricia.
by Patricia, Maria | ebrary, Inc. Edition: 1st ed.Publisher: Chandni Chowk, Delhi : Global Media, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).
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Writing nonfiction [electronic resource] : turning thoughts into books / Dan Poynter.
by Poynter, Dan | ebrary, Inc. Edition: 4th ed., rev.Publisher: Santa Barbara, Calif. : Para Pub., c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Book publishing encyclopedia [electronic resource] : tips & resources for authors & publishers / Dan Poynter.
by Poynter, Dan | ebrary, Inc. Edition: 2nd ed., completely rev.Publisher: Santa Barbara, CA : Para Pub., c2006Other title: Dan Poynter's book publishing encyclopedia.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 070.5]
(1).
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Contemporary thinking, topics and trends in international branding, part 1 [electronic resource] / guest editors T.C. Melewar and Joseann Small.
by Melewar, T. C | Small, Joseann | ebrary, Inc. Publisher: Bradford : Emerald Group Press, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Marketing for tourism / J. Christopher Holloway.
by Holloway, J. Christopher. Edition: 4th ed.Publisher: Harlow, England ; New York : Prentice Hall/Financial Times, 2004Availability: No items available
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Information marketing [electronic resource] / Jennifer Rowley.
by Rowley, J. E | ebrary, Inc. Edition: 2nd ed.Publisher: Aldershot, England ; Burlington, VT : Ashgate, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 025.04068/8]
(1).
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Digital engagement [electronic resource] : internet marketing that captures customers and builds intense brand loyalty / Leland Harden and Bob Heyman.
by Harden, Leland | Heyman, Bob, 1948- | ebrary, Inc. Publisher: New York : American Management Association, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8/72]
(1).
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Place branding [electronic resource] : glocal, virtual and physical identities, constructed, imagined and experienced / Robert Govers and Frank Go.
by Govers, Robert | Go, Frank M | ebrary, Inc. Publisher: New York ; Basingstroke : Palgrave Macmillan, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).
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Inbound marketing [electronic resource] : get found using Google, social media, and blogs / by Brian Halligan and Dharmesh Shah.
by Halligan, Brian, 1967- | Shah, Dharmesh, 1967- | ebrary, Inc. Publisher: Hoboken, N.J. : Wiley, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8/72]
(1).
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World famous [electronic resource] : how to give your business a kick-ass brand identity / David Tyreman.
by Tyreman, David | ebrary, Inc. Publisher: New York : American Management Association, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).
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Selling in tough times : secrets to selling when no one is buying / Tom Hopkins.
by Hopkins, Tom. Publisher: New York, N.Y. : Business Plus, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.85 HOP 2010]
(2).
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OBD : obsessive branding disorder : the business of illision and the illusion of business / Lucas Conley.
by Conley, Lucas. Publisher: New York : BBS/Public Affairs, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 CON 2008]
(1).
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Brand management for international hotels [electronic resource] Maria Patricia.
by Patricia, Maria. Publisher: Chandni Chowk, Delhi : Global Media, 2009Online access: Accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 647.940688]
(1).
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Food politics : what everyone needs to know / Robert Paarlberg.
by Paarlberg, Robert L. Publisher: New York, N.Y. : Oxford University Press, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.19 PAA 2010]
(1).
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Resort destinations : evolution, management and development / Bruce Prideaux.
by Prideaux, B. (Bruce). Publisher: Oxford : Butterworth-Heinemann/Elsevier, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 PRI 2009]
(2).
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Click here to order : stories of the world's most successful internet marketing entrepreneurs / by Joel Comm ; foreword by Mark Joyner.
by Comm, Joel | Joyner, Mark, 1968-. Publisher: Garden City, NY : Morgan James Pub., LLC, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.84 COM 2008]
(1).
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Library videos and webcasts / Thomas Sean Casserley Robinson
by Robinson, Thomas Sean Casserley, 1966-. Publisher: London : Facet Publ., c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 025.50285 ROB 2010]
(1).
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The fundamentals of marketing / Edward Russell
by Russell, Edward. Publisher: Lausanne : AVA Academia, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 RUS 2010]
(2).
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A social networking primer for librarians / Cliff Landis ; series editor Ellyssa Kroski.
by Landis, Cliff, 1980- | Kroski, Ellyssa. Publisher: London : Facet Publishing, 2010Other title: Social networking primer for libraries.Availability: Items available for loan: Taylor's Library-TU
[Call number: 025.04 LAN 2010]
(1).
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Packaging makeovers : graphic redesign for market change / Stacey King-Gordon.
by King-Gordon, Stacey. Publisher: Beverly, MA : Rockport Publishers, 2007Availability: Items available for loan: Taylor's Library-TU
[Call number: 688.8 KIN 2007]
(1).
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