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		Marketing plans for service businesses : a complete guide / Malcolm McDonald and Adrian Payne. by McDonald, Malcolm \| Payne, Adrian. Edition: 2nd ed.Publisher: Oxford : Butterworth-Heinemann, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC] (3). Place hold
		Relationship marketing : creating shareholder value / Martin Christopher, Adrian Payne, David Ballantyne. by Christopher, Martin \| Payne, Adrian \| Ballantyne, David. Publisher: London : Routledge, c2002 (2008 printing)Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 CHR 2008] (2). Place hold
		Marketing plans for services : a complete guide / Malcolm McDonald, Adrian Payne, and Pennie Frow. by McDonald, Malcolm \| Payne, Adrian \| Frow, Pennie. Edition: 3rd ed.Publisher: Chichester, West Sussex : Wiley, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC 2011] (1). Place hold
		No cover image available Marketing plans for service businesses [electronic resource] : a complete guide / Malcolm McDonald and Adrian Payne. by McDonald, Malcolm \| Payne, Adrian \| McDonald, Malcolm. Marketing planning for services \| ebrary, Inc. Edition: 2nd ed.Publisher: Oxford ; Burlington, MA : Elsevier/Butterworth-Heinemann, 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
		Relationship marketing [electronic resource] : creating shareholder value / Martin Christopher, Adrian Payne, David Ballantyne. by Christopher, Martin \| Payne, Adrian \| Ballantyne, David. Edition: [Rev. ed.].Publisher: Oxford ; Boston : Butterworth-Heinemann, 2002Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8] (1).