International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham, R. Bruce Money.
By: Cateora, Philip R
.
Contributor(s): Graham, John L.
Publisher: New York, NY : McGraw-Hill Education, [2016]Copyright date: ©2016Edition: Seventeenth edition; International student edition.Description: xxxvi, 662 pages : colour illustrations ; 29 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781259253065 (paperback).Subject(s): Export marketing | International business enterprisesDDC classification: 658.84
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 1, BayNo 1 |
658.84 CAT 2016 (Browse shelf) | 1 | Available | TBSxx,34002,03,RA|TBSxx,34003,03,RA|SHTEx,60001,03,RA|TBSxx,34007,03,RM | 5000171365 |
Includes bibliographical references and indexes.