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Understanding digital marketing : strategies for online success / by Dishek J. Mankad.
by Mankad, Dishek J [author.]. Edition: First edition.Publisher: New Delhi : BPB Publications, 2018Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 MAN 2018]
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Strategic advertising management / Larry Percy, Richard Rosenbaum-Elliott.
by Percy, Larry [author.] | Elliott, Richard H [author.]. Edition: Sixth edition.Publisher: Oxford : Oxford University Press, [2021]Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 PER 2021]
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Exploring niche tourism business models, marketing, and consumer experience / Maria Ant�onia Rodrigues, Maria Am�elia Carvalho, editors.
by Carvalho, Maria Am�elia [editor.] | Rodriguess, Maria Ant�onia [editor.] | IGI Global [publisher.]. Publisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, c2023Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 338.4/791]
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New governance and management in touristic destinations / Marco Valeri, editor.
by Valeri, Marco [editor] | IGI Global [publisher.]. Publisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2022Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.68]
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Strategic business models to support demand, supply, and destination management in the tourism and hospitality industry / Luisa Cagica Carvalho, Lurdes Calisto, and Nuno Gustavo, editors.
by Carvalho, Luisa Cagica, 1970- [editor.] | Calisto, Lurdes, 1965- [editor.] | Gustavo, Nuno, 1978- [editor.] | IGI Global [publisher.]. Publisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, [2020]Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.68/4]
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Digital marketing strategy : an integrated approach to online marketing / Simon Kingsnorth.
by Kingsnorth, Simon [author.]. Edition: Third Edition.Publisher: London ; New York, NY : Kogan Page Inc, [2022]Copyright date: ©2022Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 KIN 2022]
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