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Outrageous advertising that's outrageously successful / Bill Glazer ; foreword by Dan Kennedy.
by Glazer, Bill | Kennedy, Dan S, 1954-. Publisher: New York : Glazer-Kennedy Publishing, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.113 GLA 2009]
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Brands, consumers, symbols, & research : Sidney J. Levy on marketing / Sidney J. Levy ; compiled by Dennis W. Rook.
by Levy, Sidney J, 1921- | Rook, Dennis W. Publisher: Thousand Oaks, CA : SAGE, c1999Other title: Brands, consumers, symbols, and research.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8243 LEV 1999]
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Pay-per-click search engine marketing : an hour a day / David Szetela, Joseph Kerschbaum
by Szetela, David, 1954- | Kerschbaum, Joseph, 1976-. Publisher: Indianapolis : Wiley, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 SZE 2010]
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All you need is a good idea! : how to create marketing messages that actually get results / Jay H. Heyman.
by Heyman, Jay H, 1939-. Publisher: Hoboken, N.J. : Wiley, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 HEY 2008]
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Streetwise meeting and event planning : from trade shows and conventions to fundraisers and galas--everything you need for a successful business event / Joe LoCicero.
by LoCicero, Joe. Publisher: Avon, Mass. : Adams media, c2008Other title: Meeting and event planning.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.456 LOC 2008]
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Landscapes of capital : representing time, space, and globalization in corporate advertising / Robert Goldman and Stephen Papson.
by Goldman, Robert, 1949- | Papson, Stephen. Publisher: Cambridge : Polity, 2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 GOL 2011]
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The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz.
by Katz, Helen E. Edition: 4th ed.Publisher: New York, N.Y. : Routledge, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 659 KAT 2010]
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Air wars : television advertising in election campaigns, 1952-2008 / Darrell M. West.
by West, Darrell M, 1954-. Edition: 5th ed.Publisher: Washington, D.C. : CQ Press, c2010Other title: Television advertising in election campaigns.Availability: Items available for loan: Taylor's Library-TU
[Call number: 324.730973 WES 2010]
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Sounds like branding : using the power of music to turn customers into fans / Jakob Lusensky.
by Lusensky, Jakob. Publisher: London : Bloomsbury, 2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.14 LUS 2011]
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100 best in advertising 2011 Publisher: New York : Graphis, 2010Other title: One hundred best in advertising 2011 | Graphis 100 best in advertising 2011.Availability: Items available for loan: Taylor's Library-TU
[Call number: 741.6705 ONE 2011]
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Cutting edge commercials : how to create the world's best TV ads for brands in the 21st century / Jim Aitchison.
by Aitchison, Jim. Edition: 2nd ed.Publisher: Singapore : Pearson Education South Asia, 2008Other title: How to create the world's best TV ads for brands in the 21st century.Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.143 AIT 2008]
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Kiss & sell : writing for advertising / Robert Sawyer.
by Sawyer, Robert. Publisher: Lausanne, Switzerland : AVA, c2005Other title: Kiss and sell : writing for advertising.Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.132 SAW 2005]
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Showreel.02 : 56 projects on audiovisual design / [edited and written by Björn Bartholdy ; English translation by Catherine Grovesnor].
by Bartholdy, Björn. Publisher: Cologne, Germany : Daab, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 741.6 BAR 2008]
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Fashion & advertising / Magdalene Keaney.
by Keaney, Magdalene. Publisher: Singapore : Page One, 2007Other title: Fashion and advertising.Availability: Items available for loan: Taylor's Library-TU
[Call number: 778.9974692 KEA 2007]
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Packaging identity.
by Mito Branding & Design (Firm). Publisher: Barcelona, Spain : Index Books, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 688.8 PAC 2009]
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Gabay's copywriting compendium / J. Jonathan Gabay.
by Gabay, J. Jonathan | Gabay, J. Jonathan. Gabay's copywriters' compendium. Publisher: London : Hodder Education, 2010Other title: Copywriting compendium..Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.132 GAB 2010]
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Advertising : modern concepts, principles and methods / R. K. Tailor, Sunita Tailor.
by Tailor, R. K | Tailor, Sunita. Publisher: Jaipur : Aavishkar Pub., 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 TAI 2010]
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Advertising management : concepts and cases / Abhishek Gupta.
by Gupta, Abhishek. Publisher: New Delhi : Cyber Tech Publications, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 GUP 2009]
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Advertising by design : generating and designing creative ideas across media / Robin Landa.
by Landa, Robin. Edition: 2nd ed.Publisher: Hoboken, N.J. : John Wiley, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 LAN 2010]
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