Audiencemaking : how the media create the audience / editors, James S. Ettema and D. Charles Whitney.
Contributor(s): Ettema, James S | Whitney, D. Charles (David Charles).
Series: Sage annual reviews of communication research ; v. 22. Publisher: Thousand Oaks, Calif. : SAGE, c1994Description: 242 p. ; 23 cm.ISBN: 0803946260 (pbk.).Subject(s): Mass media -- Audiences | Mass media -- Economic aspectsDDC classification: 302.23Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 3, Shelf 3 , Side 2, TierNo 3, BayNo 7 |
302.23 AUD (Browse shelf) | 1 | Available | SOMAC,37003,03,GR | 5000046483 |
Includes bibliographical references and index.