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Media monoliths : how great media brands thrive and survive / Mark Tungate

by Tungate, Mark, 1967-.

Publisher: London : Kogan Page, 2004Availability: Items available for loan: Taylor's Library-TU [Call number: 338.4730223 TUN] (1).
Fashion brands [electronic resource] : branding style from Armani to Zara / Mark Tungate.

by Tungate, Mark, 1967- | ebrary, Inc.

Edition: 2nd ed.Publisher: London ; Philadelphia : Kogan Page, 2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Media monoliths [electronic resource] : how great media brands thrive and survive / Mark Tungate.

by Tungate, Mark, 1967- | ebrary, Inc.

Publisher: London ; Sterling, VA : Kogan Page, 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 338.4/730223] (1).